WOW FACTOR GOOGLE BACKS CAMERA TO CLICK WITH PHONE BUYERS

GOOGLE is betting its improved high-spec camera will be enough to lure iPhone users to its new Pixel 7 devices as it ramps up its battle to claw away at Apple’s share of the smartphone market.

The Pixel 7, launched today, features a 50 megapixel camera with a wider field of view and the ability to “unblur” pictures after they are taken.

Pixel vice president Nanda Ramachandran claimed the cameras were “much more sophisticated” than on the latest iPhone.

“The ability to unblur something… just blew my mind and the camera is what I would say is my personal ‘wow’,” he said.